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Individuals, who are otherwise healthy, can avoid a hospital stay by choosing outpatient surgery for joint replacement and other procedures. Web content that tells their stories in a personal and relatable way helps the Advanced Surgery brand recruit patients who are searching for better recovery options.
The proof is in the patient experience. Advanced Surgery created a campaign around patients telling their stories of recovery and re-engagement with more active lifestyles.
We filmed real patients sharing their experiences. Most were surprised that the surgeries they required could be done at an outpatient center.
A simple user interface engages existing and potential patients with the content they need to make important decisions about their treatment.
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